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Gist
When people do not know with certainty if an event A will occur or not, and if they have to make a decision based on event A occurring, then they may postpone their decision until they know with certainty if A has occurred, even if …
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Tag: ‘Tversky’
Cognitive Biases series: Disjunction effects
Knowledge of cognitive biases needed to sustain competitive advantage
Expand to see inline the other posts in Strategic Shifts» The Gist
Gist
Neuroeconomics, neurofinance, behavioral economics and so on… All the fields at the crossroad of cognitive or neuro– sciences and other scientific disciplines are increasingly productive. The academics in these fields seek to understand how the brain is processing the information needed to make a …
by Julien Le Nestour