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Tag: ‘Yammer’

TweetDeck should sell licenses to enterprises (to reach consumers)

Posted Feb 27 2009 by Julien Le Nestour in Start-Up musings with View Comments

Sev­eral really smart investors have recently funded Tweet­Deck, an advanced twit­ter client. The mon­e­ti­za­tion in the con­sumer mar­ket is still an open ques­tion, as there are few bar­ri­ers to entry and sus­tain­able dif­fer­en­ti­a­tion will be hard to achieve.
What­ever the mon­e­ti­za­tion option, it can already be accel­er­ated and increased, by play­ing at the edge of the …

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How to price Enterprise Social Computing offerings?

Posted Feb 13 2009 by Julien Le Nestour in Start-Up musings with View Comments

Expand to see inline the other posts in IT Man­age­ment» Inno­va­tion is obvi­ous in the Enter­prise Social Com­put­ing field. Fea­tures are invented and com­bined in novel ways; ever chang­ing suites of prod­ucts are built and mar­keted. Inno­va­tion is very real, even if not of the scale sig­naled by the hype around it. It’s not in …

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A few thoughts on Yammer, a twitter-like for organizations

Posted Dec 19 2008 by Julien Le Nestour in Start-Up musings with View Comments

Yam­mer is an SAAS clone of Twit­ter, pro­vid­ing pri­vate net­works for groups and com­pa­nies. See this post for a good descrip­tion of the ser­vice.
When Yam­mer won the TC50, we wit­nessed two sequen­tial waves of reac­tions. The first was lauda­tory and praised a com­pany that found how to mon­e­tize a ser­vice like Twit­ter, where it had …

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